title | ISBN-13 | year of publica- tion | other author(s) |
---|---|---|---|
Aligning Strategy and Sales: The Choices, Systems, and Behaviors that Drive Effective Selling | 978-1-4221-9605-2 | 2014 | |
Concurrency Marketing: Integrating Product, Sales and Service | 978-0-07-103630-6 | 1995 | Harvard Business School Press |
Going to Market: Distribution Systems for Industrial Products | 978-0-07-103225-4 | 1989 | E. Raymond Corey · V. Kasturi Rangan · Harvard Business School Press |
Managing Marketing Linkages: Text, Cases, and Readings | 978-0-13-234923-9 | 1995 |
Harvard Business Review Press · McGraw-Hill · Prentice Hall