Books listed by ISBN

Don E. Schultz

title	ISBN-13	year of publica- tion	other author(s)
BRAND BABBLE	978-0-538-72714-3	2003	Heidi Schultz
Building Customer-brand Relationships	978-1-138-13376-1	2015	Beth E. Barnes · Heidi F. Schultz · Marian Azzaro
Communicating Globally: An Integrated Marketing Approach	978-0-333-92137-1	2000	P. Kitchen
How to Sell More Stuff!: Promotional Marketing That Really Works	978-0-7931-9331-8	2004	Steve Smith
IMC, the Next Generation Five Steps for Delivering Value and Measuring Returns Using Marketing Communication	978-0-07-141662-7	2003	Heidi Schultz
Integrated Marketing Communications: Putting It Together & Making It Work	978-0-8442-3363-5	1993	Stanley I. Tannenbaum · Robert F. Lauterborn
Measuring Brand Communication ROI	978-1-56318-053-8	1997	Jeffrey S. Walters
Raising the Corporate Umbrella: Corporate Communications in the Twenty-first Century	978-0-333-92639-0	2001	Philip J. Kitchen
Sales Promotion Essentials: The 10 Basic Sales Promotion Techniques... and How to Use Them	978-0-8442-3355-0	1998
Strategic Brand Communication Campaigns	978-0-8442-2952-2	1999	Beth E. Barnes
The New Marketing Paradigm: Integrated Marketing Communications	978-0-8442-3452-6	1996	Stanley Tannenbaum · Robert F. Lauterborn

D S · D. Schultz · Don E · Don E. Professor Schultz · Don E. Schultz Ph.D. · Don S. · Don Schultz · E. Schultz · Professor Don E. Schultz

Assn of Natl Advertisers · Cengage Learning · Kaplan Business · McGraw-Hill · Palgrave Macmillan · Routledge

Don E. Schultz Ph.D.