Cengage Learning · Prentice Hall
| title | ISBN-13 | year of publica- tion | other author(s) |
|---|---|---|---|
| Marketing Research | 978-0-13-557652-6 | 1982 | etc. |
| Marketing research | 978-0-13-557637-3 | 1978 | |
| Marketing Research | 978-0-13-557595-6 | 1974 | etc. |
| Marketing Research | 978-0-13-557553-6 | 1970 | " |
| Marketing Strategy | 978-0-538-83653-1 | 1994 | O. C. Ferrell · George H. Lucas Jr |
| Marketing Strategy and Plans | 978-0-13-558362-3 | 1985 | O. C. Ferrell |
| Marketing Strategy and Plans | 978-0-13-558254-1 | 1979 | " |
| Product Policy and Strategy | 978-0-13-724088-3 | 1972 | |
D. J. · David J. · David Johnston Luck · David L. · David Luck · J. L.