by: David J. Luck · O. C. Ferrell
Hardcover
ISBN: 978-0-13-558254-1
ISBN-10: 0-13-558254-7
Prentice Hall · 1979
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by: David J. Luck · O. C. FerrellHardcover
ISBN: 978-0-13-558254-1 ISBN-10: 0-13-558254-7 Prentice Hall · 1979 |
| See also: | ||
| 1989 | Hardcover | Marketing Strategy and Plans |
| 1985 | Hardcover | Marketing Strategy and Plans |