Bernd H. Schmitt

title ISBN-13year of publica-
tion
other author(s)
Big Think Strategy: How to Leverage Bold Ideas and Leave Small Thinking Behind
978-1-4221-0321-02007
Customer Experience Management: A Revolutionary Approach to Connecting with Your Customers
978-0-471-23774-72003Bernd Schmitt
Experiential Marketing: How to Get Customers to Sense, Feel, Think, Act, R
978-1-4516-3636-92011
Experiential Marketing: How to Get Customers to Sense, Feel, Think, Act, Relate
978-0-684-85423-61999
Kundenerlebnis als Wettbewerbsvorteil: Mit Customer Experience Management Marken und Märkte gestalten
978-3-409-12729-52004Marc Mangold
Marketing Aesthetics
978-1-4391-7292-62009Alex Simonson
Marketing Aesthetics: The Strategic Management of Brands, Identity and Image
978-0-684-82655-41997   "
Strategia big think. Dare forza alle grandi idee e lasciar perdere i piccoli pensieri 978-88-453-1473-52008
There's No Business That's Not Show Business: Marketing in an Experience Culture
978-0-13-047119-22003David L. Rogers · Karen L. Vrotsos

B.S. · B. Schmitt · Bernd Schmitt · H.S. · H Schmitt

Etas · Gabler Verlag · Harvard Business Review Press · Prentice Hall · Scribners · Simon & Schuster · Wiley

 

Bernd H Schoeps