Great Source Education Group Inc · Wiley
| title | ISBN-13 | year of publica- tion | other author(s) |
|---|---|---|---|
| Cognitive and Affective Responses to Advertising | 978-0-669-14830-5 | 1988 | Patricia Cafferata |
| Kellogg on Branding in a Hyper-Connected World | 978-1-119-53318-4 | 2019 | Tim Calkins |
| Kellogg on Branding: The Marketing Faculty of the Kellogg School of Management | 978-0-471-69016-0 | 2005 | Philip Kotler · Tim Calkins |
| Kellogg on Marketing | 978-0-470-58014-1 | 2010 | Bobby J. Calder · Philip Kotler |
A.M. · A.M. Tybout · Alice M. · Alice Tybout · M. T.