A. B. · A. R. · Adrian Ryans
| title | ISBN-13 (ISBN-10) | year of publica- tion | other author(s) |
|---|---|---|---|
| Beating Low Cost Competition: How Premium Brands Can Respond to Cut-Price Rivals | 978-81-265-2504-1 (81-265-2504-5) | 2009 | |
| Beyond Traditional Marketing: Innovations in Marketing Practice | 978-0-470-01146-1 (0-470-01146-7) | 2005 | Kamran Kashani · Jean-Pierre Jeannet · Jacques Horovitz · Sean Meehan · Dominique Turpin · John Walsh |