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by: Krzysztof Kubacki · Sharyn Rundle-ThielePaperback details (USA). details (UK). details (Germany). ISBN: 978-981-10-9455-2 ISBN-10: 981-10-9455-1 Springer · 2018 |
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2016 | Hardcover | Formative Research in Social Marketing: Innovative Methods to Gain Consumer Insights |