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by: Timo Dietrich · Sharyn Rundle-Thiele · Krzysztof KubackiHardcover details (USA). details (UK). details (Germany). details (Spain - España). ISBN: 978-981-10-1833-6 ISBN-10: 981-10-1833-2 Springer · 2016 |
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2018 | Paperback | Segmentation in Social Marketing: Process, Methods and Application |