Hidden Persuasion: 33 Psychological Influences Techniques in Advertising

Advertising

by: Marc Andrews · Matthijs van Leeuwen · Rick van Baaren

Hardcover

ISBN: 978-90-6369-314-5

ISBN-10: 90-6369-314-1

BIS Publishers · 2014

See also:
2019PaperbackHidden Persuasion: 33 Psychological Influences Techniques in Advertising