International Marketing Strategy: Analysis, Development and Implementation
by:
Isobel Doole
·
Robin Lowe
·
Chris Phillips
Paperback
details (
UK
).
ISBN: 978-1-86152-220-7
ISBN-10: 1-86152-220-7
Cengage Learning EMEA
· 1994
See also:
2001
Paperback
International Marketing Strategy: Analysis, Development and Implementation