What Sticks: Why Most Advertising Fails and How to Guarantee yours Succeeds
by
Rex Briggs
Paperback
details (
USA
).
ISBN: 978-1-61865-336-9
ISBN-10: 1-61865-336-9
Kaplan Trade
· 2013
See also:
2006
Hardcover
What Sticks: Why Most Advertising Fails and How to Guarantee Yours Succeeds