Storynomics: Story-Driven Marketing in the Post-Advertising World

Storynomics

by: Robert Mckee · Tom Gerace

Hardcover

ISBN: 978-1-5387-2793-5

ISBN-10: 1-5387-2793-5

Twelve · 2018

See also:
2018HardcoverStorynomics: Story Driven Marketing in the Post-Advertising World