Total Integrated Marketing: Breaking the Bounds of the Function

Marketing

by: Noel Capon · James Hulbert · Nigel F. Piercy

Paperback

ISBN: 978-1-4391-6727-4

ISBN-10: 1-4391-6727-3

Free Press · 2009

See also:
2005PaperbackTotal Integrated Marketing: Breaking the Bounds of the Function