Essentials of Marketing, a Marketing Strategy Planning Approach

Perreault

by: Jr., Ph.D. William D. Perreault · Ph.D. Joseph P. Cannon · Ph.D. E. Jerome McCarthy

Loose Leaf

ISBN: 978-1-259-41935-5

ISBN-10: 1-259-41935-5

McGraw-Hill Education · 2014

See also (possibly by other authors):
2014PaperbackEssentials of Marketing: A Marketing Strategy Planning Approach
2008Unknown BindingEssentials of Marketing (A marketing Strategy Planning Approach)