International Marketing

Marketing

by: Masaaki (Mike) Kotabe · Al Marshall · Sween Hoon Ang · Kathleen Griffiths · Robin Roberts · Ranjit Voola · Kristiaan Helsen

Paperback

ISBN: 978-1-118-36251-8

ISBN-10: 1-118-36251-9

Wiley · 2013

See also:
2008PaperbackInternational Marketing