Ratings Analysis: Theory and Practice (Routledge Communication Series)
by:
James G. Webster
·
Patricia F. Phalen
·
Lawrence W. Lichty
Paperback
details (
USA
).
ISBN: 978-0-8058-5410-7
ISBN-10: 0-8058-5410-X
Routledge
· 2005
See also:
2000
Paperback
Ratings Analysis: Theory and Practice (Routledge Communication Series)