Online Consumer Psychology: Understanding and Influencing Consumer Behavior in the Virtual World (Advertising and Consumer Psychology)

by: Curtis P. Haugtvedt · Karen A. Machleit · Richard Yalch Hardcover details (USA). (see also: eBook (Kindle)) details (United Kingdom). (see also: eBook (Kindle)) details (Germany). (see also: Kindle Ausgabe) details (Canada). (see also: eBook (Kindle)) ISBN: 978-0-8058-5154-0 ISBN-10: 0-8058-5154-2 Psychology Press · 2005