Ethnography for Marketers: A Guide to Consumer Immersion (NULL)

Ethnography

by Dr. Hy Mariampolski

Paperback

ISBN: 978-0-7619-6947-1

ISBN-10: 0-7619-6947-0

SAGE Publications, Inc · 2005

See also (possibly by other authors):
2005HardcoverEthnography for Marketers: A Guide to Consumer Immersion