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by SMITHPaperback
ISBN: 978-0-7575-1394-7 ISBN-10: 0-7575-1394-8 Kendall Hunt Publishing · 2004 |
| See also (possibly by other authors): | ||
| 2006 | Paperback | ADVERTISING CAMPAIGN: THE FUNDAMENTALS OF PLANNING, DESIGNING, IMPLEMENTING AND EVALUATING ADVERTISING CAMPAIGNS |