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by: Richard M.S. Wilson · Colin GilliganPaperback details (UK). details (USA). details (Germany). details (Canada). ISBN: 978-0-7506-5938-3 ISBN-10: 0-7506-5938-6 Routledge · 2004 |
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1997 | Paperback | Strategic Marketing Management: Planning, Implementation and Control (Marketing Series: Student) |