Media Monoliths: How Great Media Brands Thrive and Survive
by
Mark Tungate
Paperback
details (
UK
).
ISBN: 978-0-7494-4478-5
ISBN-10: 0-7494-4478-9
Kogan Page
· 2005
See also:
2004
Hardcover
Media Monoliths: How Great Media Brands Thrive and Survive