Advertising and Integrated Brand Promotion

Integrated

by: Thomas O'Guinn · Chris Allen · Richard J. Semenik

Hardcover

ISBN: 978-0-324-11380-8

ISBN-10: 0-324-11380-3

South-Western College Pub · 2002

See also:
2018PaperbackAdvertising and Integrated Brand Promotion
2011HardcoverAdvertising and Integrated Brand Promotion
2008HardcoverAdvertising and Integrated Brand Promotion
2005HardcoverAdvertising and Integrated Brand Promotion