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by: Gary L. Lilien · Arvind RangaswamyPaperback
ISBN: 978-0-321-04640-6 ISBN-10: 0-321-04640-4 Prentice Hall · 1998 |
| See also: | ||
| 2002 | Paperback | Marketing Management and Strategy: Marketing Engineering Applications, Second Edition |
| 1999 | Paperback | Marketing Management and Strategy: Marketing Engineering Applications |