Marketing Across Cultures

Cultures

by: Prof Jean-Claude Usunier · Julie Anne Lee

Paperback

ISBN: 978-0-273-68529-6

ISBN-10: 0-273-68529-5

Financial Times/ Prentice Hall · 2005

See also:
2012PaperbackMarketing Across Cultures (6th Edition)
2009PaperbackMarketing Across Cultures