Spending Advertising Money: An Introduction to Media Planning, Media Buying and the Uses of Media Research

Advertising

by Simon Broadbent

Hardcover

ISBN: 978-0-220-99222-4

ISBN-10: 0-220-99222-3

Century · 1970

See also:
1975Textbook BindingSpending advertising money: An introduction to media planning, media buying and the uses of media research