Spending advertising money: An introduction to media planning, media buying and the uses of media research

advertising

by Simon Broadbent

Textbook Binding

ISBN: 978-0-220-66282-0

ISBN-10: 0-220-66282-7

Business Books · 1975

See also:
1970HardcoverSpending Advertising Money: An Introduction to Media Planning, Media Buying and the Uses of Media Research