The Future of Competition: Co Creating Unique Value with Customers

Customers

by: Venkat Ramaswamy · C.K. Prahalad

Paperback

ISBN: 978-0-14-306190-8

ISBN-10: 0-14-306190-9

Penguin Books India · 2006

See also:
2004HardcoverThe Future of Competition: Co-Creating Unique Value With Customers