Principles of Marketing (Prentice-Hall series in marketing)
by
Philip Kotler
Hardcover
details (
USA
).
ISBN: 978-0-13-701731-7
ISBN-10: 0-13-701731-6
Prentice Hall
· 1994
See also:
1983
Paperback
Principles of marketing (Prentice-Hall series in marketing)
1983
Hardcover
Principles of marketing (Prentice-Hall series in marketing)