Advertising and Promotion: An Integrated Marketing Communications Perspective, 9th Edition,

Advertising

by: George E. Belch · Michael A. Belch

Paperback

ISBN: 978-0-07-753083-9

ISBN-10: 0-07-753083-7

McGraw Hill Learning Solutions · 2012

See also:
2011HardcoverAdvertising and Promotion: An Integrated Marketing Communications Perspective, 9th Edition