Global Marketing: Foreign Entry, Local Marketing, and Global Management

Johansson

by Johny K. Johansson

Hardcover

ISBN: 978-0-07-365863-6

ISBN-10: 0-07-365863-4

McGraw-Hill/Irwin · 1999

See also:
2010PaperbackGlobal Marketing: Foreign Entry, Local Marketing and Global Management
2005PaperbackGlobal Marketing: Foreign Entry, Local Marketing and Global Management
2002HardcoverGlobal Marketing: Foreign Entry, Local Marketing, and Global Management