by D W Cravens
Paperback
ISBN: 978-0-07-242946-6
ISBN-10: 0-07-242946-1
McGraw-Hill · 2002
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by D W CravensPaperback
ISBN: 978-0-07-242946-6 ISBN-10: 0-07-242946-1 McGraw-Hill · 2002 |
| See also (possibly by other authors): | ||
| 2001 | Hardcover | Strategic Marketing Management Cases (Irwin/McGraw-Hill Series in Marketing) |