Why Customers Don't Do What You Want Them to Do and What to Do About It

Customers

by Ferdinand F. Fournies

Paperback

ISBN: 978-0-07-021701-0

ISBN-10: 0-07-021701-7

McGraw-Hill · 1994

See also:
1993HardcoverWhy Customers Don't Do What You Want Them to Do--and What to Do About It