Wendy I. Kotler

W. K.

titleISBN-13
(ISBN-10)
year of publica-
tion
other author(s)
Museum Marketing and Strategy: Designing Missions, Building Audiences, Generating Revenue and Resources978-O-7879-9691-8
(O-7879-9691-2)
2008Neil G. Kotler ยท Philip Kotler

Wendy Ice