| title | media type | ISBN-13 | year of publication |
|---|---|---|---|
| Managing Imitation Strategies | Paperback | 978-0-7432-4265-3 | 2002 |
| Managing Imitation Strategies | Hardcover | 978-0-02-928105-5 | 1994 |
| Marketing Strategy | " | 978-0-02-927953-3 | 1991 |
| Marketing Strategy: Customers and Competition | Paperback | 978-0-684-83191-6 | 1997 |
| MEGAMISTAKES: Forecasting and the Myth of Rapid Technological Change | Hardcover | 978-0-02-927952-6 | 1989 |
Macmillan · Scribners · Simon & Schuster