title | ISBN-13 (ISBN-10) | year of publica- tion | other author(s) |
---|---|---|---|
Fusion for Profit: How Marketing and Finance Can Work Together to Create Value | 978-0-19-537105-5 (0-19-537105-4) | 2008 | Shireen Jagpal |
Marketing Strategy and Uncertainty | 978-0-19-512573-3 (0-19-512573-8) | 1999 |