Oxford University Press · Springer
| title | ISBN-13 | year of publica- tion | other author(s) | |
|---|---|---|---|---|
| Advances in Advertising Research | 978-3-658-04216-5 | 2015 | ||
| Advances in Advertising Research : The Changing Roles of Advertising | 978-3-658-02364-5 | 2013 | Micael Dahlén · Shintaro Okazaki | |
| Advances in Advertising Research X: Multiple Touchpoints in Brand Communication | 978-3-658-24877-2 | 2019 | Enrique Bigne | |
| Fundamentals of Marketing | 978-0-19-874857-1 | 2017 | Paul Baines · Chris Fill · Paolo Antonetti | |
| Marketing | 978-0-19-880999-9 | 2019 | Paul Baines · Chris Fill · Paolo Antonetti | |
| Marketing | 978-0-19-874853-3 | 2016 | Paul Baines · Chris Fill | |