| title | ISBN-13 (ISBN-10) | year of publication |
|---|---|---|
| Application Exercises in Marketing: The Indian Context | 978-81-259-0898-2 (81-259-0898-6) | 2000 |
| Marketing Nuggets: Conceptual Dimensions in Marketing | 978-81-259-0538-7 (81-259-0538-3) | 1998 |
R.K. · R. Kumar · S.K. · S. Kumar · S R · S Ramesh Kumar · Sarma Rajeev Kumar