| title | ISBN-13 (ISBN-10) | year of publica- tion | other author(s) |
|---|---|---|---|
| LE MANAGEMENT DU MARKETING | 978-2-89105-733-2 (2-89105-733-3) | 2000 | Pierre Filiatrault · Philip Kotler |
| Marketing management: analysis, planning, implementation, and control | 978-0-13-125725-2 (0-13-125725-0) | 1995 | Philip Kotler |
E.T. · E. Turner · R. E. · R. T. · R. Turner · Ronald E. · Ronald Turner