Routledge · South-Western College Publications
| title | media type | ISBN-13 | year of publica- tion | other author(s) |
|---|---|---|---|---|
| CRM: The Foundation of Contemporary Marketing Strategy | Hardcover | 978-0-415-89656-6 | 2013 | Robert J. Galka |
| CRM: The Foundation of Contemporary Marketing Strategy | Paperback | 978-0-415-89657-3 | 2013 | " |
| Customer Relationship Management: The foundation of contemporary marketing strategy | " | 978-1-138-91952-5 | 2016 | " |
| Principles of Customer Relationship Management | Hardcover | 978-0-324-32238-5 | 2007 | Robert Galka · Daniel P. Strunk |
J.B. · R. B · R. Baran · R.J. · Roger Baran