| title | ISBN-13 (ISBN-10) | year of publica- tion | other author(s) |
|---|---|---|---|
| Brands That Rock: What Business Leaders Can Learn from the World of Rock and Roll | 978-0-471-45517-2 (0-471-45517-2) | 2003 | Tina Stephan |
| Comportamiento del consumidor/ Consumer Behavior | 978-970-686-187-0 (970-686-187-4) | 2002 | Paul Miniard |
| Consumer Behaviour | 978-0-324-37832-0 (0-324-37832-7) | 2005 | |
R. B · Roger Bilisoly · Roger Billcliffe · Roger D. Blackwell · Roger D Blackwell Ph.D · Roger D, etc. Blackwell · Rogier Blokland
Cengage Learning Latin America · South-Western College Publications · Wiley