R. S. · Richard J. Semenik · Richard S.
| title | ISBN-13 (ISBN-10) | year of publica- tion | other author(s) |
|---|---|---|---|
| Advertising and Integrated Brand Promotion - Instructor's Edition | 978-1-305-10439-6 (1-305-10439-0) | 2015 | Thomas O'Guinn · Chris Allen · Angeline Close |
| Baker Online MKT 202 Advertising | 978-1-133-35664-6 (1-133-35664-8) | 2011 | Thomas C. O'Guinn · Chris T. Allen |