title | ISBN-13 (ISBN-10) | year of publica- tion | other author(s) |
---|---|---|---|
Brand Management:: Principles and Practices | 978-0-19-806986-7 (0-19-806986-3) | 2012 | |
Services: Marketing, Operations, and Management: Services: Marketing, Operations and Management | 978-0-19-568908-2 (0-19-568908-9) | 2009 | Vinnie Jauhari |
Services Marketing: Text and Cases | 978-0-19-945616-1 (0-19-945616-X) | 2017 | " |