title | ISBN-13 (ISBN-10) | year of publica- tion | other author(s) |
---|---|---|---|
Kotler on Marketing: Competitive Marketing Strategies for Global Success | 978-0-13-515701-5 (0-13-515701-3) | ||
Marketing for Hospitality & Tourism | 978-0-13-174507-0 (0-13-174507-7) | 2005 | Philip Bowen · John Makens |