McGraw-Hill · South-Western College Publications
| title | media type | ISBN-13 | year of publica- tion | other author(s) |
|---|---|---|---|---|
| Managerial Applications of Multivariate Analysis in Marketing | Hardcover | 978-0-324-22666-9 | 2004 | |
| Managerial Applications of Multivariate Analysis in Marketing | " | 978-0-87757-301-2 | 2003 | Gary M. Mullet |
| Marketing | Paperback | 978-0-07-100576-0 | 1987 | |
| Marketing | Hardcover | 978-0-07-044207-8 | 1986 | |
| Measuring Customer Satisfaction: Hot Buttons and Other Measurement Issues | " | 978-0-324-22657-7 | 2000 | |
| Segmentation & Positioning for Strategic Marketing Decisions | " | 978-0-87757-259-6 | 1996 | |
H. M. · H. Myers · J. H. · J.H. Myers · J.M. · James H. · James M. · James Myers