James F. Robb

title	ISBN-13 (ISBN-10)	year of publica- tion	other author(s)
Fundamentals of Marketing	978-0-07-099604-5 (0-07-099604-0)	1979	Jack L. Taylor
Fundamentals of Marketing	978-0-07-063116-8 (0-07-063116-6)	1975	"