Panorama Editorial S.A. De C.V. · SAGE Publications
| title | ISBN-13 | year of publication |
|---|---|---|
| 9 Brand Shaastras: Nine Successful Brand Strategies To Build Winning Brands | 978-0-7619-3256-7 | 2004 |
| 18 Brand Astras: Using Brand Abilities as Weapons for CRISP Brand Building | 978-0-7619-9656-9 | 2003 |
| Marca o valor percibido / Brand or perceived value: Que Cuenta Mas? / What Counts Most? | 978-607-452-044-6 | 2010 |
| Twenty Four Brand Mantras: Finding a Place in the Minds and Hearts of Consumers | 978-0-7619-9525-8 | 2001 |