title | media type | ISBN-13 | year of publica- tion | other author(s) |
---|---|---|---|---|
Brand Positioning: Connecting Marketing Strategy and Communications | Hardcover | 978-0-367-25011-9 | 2020 | Karel Jan Alsem |
Brand Positioning: Connecting Marketing Strategy and Communications | Paperback | 978-0-367-25019-5 | 2020 | " |
The Influence of Values on Consumer Behaviour | " | 978-1-138-48955-4 | 2018 | |
The Influence of Values on Consumer Behaviour: The value compass | Hardcover | 978-1-138-67647-3 | 2016 |