| title | ISBN-13 (ISBN-10) | year of publica- tion | other author(s) |
|---|---|---|---|
| Relationship Marketing: Management of Customer Relationships | 978-0-273-67601-0 (0-273-67601-6) | 2002 | |
| Services Marketing: Managing the Service Value Chain | 978-0-273-68157-1 (0-273-68157-5) | 2005 | |
| Value Pack: Relationship Marketing:Management of Customer Relationships with Relationship Marketing:Exploring Relational Strategies in Marketing: AND ... Exploring Relational Strategies in Marketing | 978-1-4058-2356-2 (1-4058-2356-9) | 2005 | Mr John Egan |
D B · D. M. · M B · Manfred Bruhn · Prof. Dr. Manfred Bruhn