| Titel | ISBN-13 (ISBN-10) | Erscheinungsjahr |
|---|---|---|
| BRAND LOYALTY-A STUDY OF CELLULAR SERVICES IN ANDHRA PRADESH, INDIA: APPLICATION OF THEORY OF BRAND LOYALTY IN DESIGNING INNOVATIVE MARKETING STRATEGIES FOR CELLULAR COMPANIES | 978-3-8433-896O-O (3-8433-896O-8) | 2011 |